Communications Specialist

Full Time • Marketing & Communications

WHO WE ARE

Are you a Communications Specialist Professional looking to make an impact in your community? Do you have endless optimism, ready to move and create change in the community? Through the vision to eliminate poverty in our community and guided by a passionate concern for the dignity and well-being of each individual, Bissell Centre’s work is based on building relationships, hope and trust. Our community comes from all walks of life and so do we.

Through our programs we work to empower people from meeting their own basic daily needs to having sustainable livelihoods, secure housing, and feeling hope for the future and make plans for a prosperous life. By joining Bissell Centre, you will become part of a fast-paced and dedicated team that works together to realize our vision.

Currently, Bissell Centre is looking for an individual wanting to join the Marketing & Communications team. Are you ready to be our Communications Specialist and make an impact in our community?

 

ABOUT THE ROLE

The purpose of the Communications Specialist is to manage our external and internal communications and to deliver the key communications strategies set by the organization. This position’s areas of focus will be media relations, storytelling, copywriting, and activities the Marketing & Communications team set out for public awareness and resource generation. Results achieved by this key position are evident and will directly impact the organization’s ability to operate and meet participant needs. They will promote a positive public image and be responsible for the dissemination of information on the organization’s behalf. The Communications Specialist will have excellent writing, presentation, and strategizing skills.

Duties and Responsibilities

Communications

  • Write copy for various media, including social, print, video, and online.
  • Source success stories and conduct interviews to be used for Bissell Centre’s direct response letters, emails, and marketing campaigns.
  • Research, write, edit, and proof program participant success stories to be used as donor correspondence, blogs, and website content.
  • Assist with writing speaking notes and speeches for events.
  • Edit and proof work to ensure high editorial standards are met across all content outputs.
  • Collaborate with team members and team leads of other departments to assess project needs and help with messaging.
  • Drive brand consistency across all company communications.
  • Support the development and implementation of the organization’s brand guidelines.
  • Stay current on trends and competitors within the communications sphere.
  • See projects through the whole creative lifestyle, from inception to deployment.
  • Ensure that all staff participating in public engagements are coached on setting up the display booth and that all visuals and speaking notes are consistent with Bissell Centre’s brand and key messages.
  • Assist with annual strategic communications on the organization’s social media platforms.
  • Auditing website content to ensure accuracy.
  • Provide communications planning and project management support for internal and external programs and campaigns.
  • Manage communications services for various departments and marketing teams by preparing strategic communications plans and handling the implementation coordination and logistics.
  • Create and edit content in a voice and tone that reflects our brand and is consistent with the Canadian Press Style Guide and our guiding editorial guidelines.
  • Propose ways to improve internal and external communication processes.

Media Relations

  • Develop and distribute media releases.
  • Serve as a media spokesperson and maintain a positive public image for Bissell Centre.
  • Respond to media inquiries and help coordinate interviews with Bissell Centre stakeholders.
  • Manage day-to-day media relations/media requests related to marketing campaigns, donation drives etc.
  • Triage media requests based on complexity and context to Executive Relations, Communications Coordinator, and Executive Officers.
  • Assist with creating speaking notes, speeches, and debriefing materials for Bissell Centre staff for scheduled interviews and media events. Develop written materials including press releases, Q&A, and media standby.
  • Statements on brand and corporate issues as required.
  • Help coordinate media shoots on location or at Bissell events and contribute to conducting media interviews when applicable.
  • Develop and maintain relationships with media outlets and keep a current media list.
  • Build relationships with key media contacts and identify opportunities to proactively pitch brand and corporate stories through social media outlets as appropriate.
  • Assist in the development and implementation of Brand PR programs to support brand-building initiatives/innovation/corporate promotions.
  • Guide to ensure coordination and communication of messages/news to internal and external audiences.
  • Evaluate the effectiveness of media programs and communicate results back to business.
  • Monitor and stay current on legislative, policy and regulatory activity that may affect the organization and its mission.

Marketing

  • Assist in implementing Marketing & Communications strategies for Bissell Centre and its programs.
  • Assisting the Manager of Marketing & Communications with other initiatives and projects when requested.
  • Assist with photography and videography as needed.

Special Events

  • Assist with the planning and promotion of Bissell Centre events.
  • Represent Bissell Centre at all internal and external events as required.
  • Act as a speaker and host of Bissell Centre events if needed.

General and Administrative

  • Remain current on all legislation and ethical practices regarding marketing and fundraising.
  • Participate in regular supervision meetings.
  • Perform other duties as required.

Qualifications

Education and Experience

  • Post-secondary degree in communications, marketing, or a related field, or equivalent experience.
  • Minimum 4 years’ experience in a communications/marketing position.
  • Technical training, Media Relations experience and/or training.

Knowledge, Skills and Abilities

  • Excellent written and verbal communication skills, with a gift for storytelling and a compelling writing style.
  • Must be capable of maintaining confidentiality with a high level of accuracy regarding information.
  • Ability to create content for various social media platforms including reels and TikTok.
  • Strong project management skills, with a track record guiding successful campaigns and plans.
  • Ability to prioritize and produce high-quality results while multitasking and meeting tight deadlines in a collaborative work environment.
  • Strong interpersonal, time management, organizational, and problem-solving skills.
  • Excellent presentation skills and abilities.
  • Demonstrated ability in computer literacy.
  • Experience in Adobe Creative Suite, including InDesign, Photoshop, Illustrator, and website content management systems, is desirable.
  • Excel at planning with demonstrated experience developing, implementing, and evaluating communication plans.
  • History of solid research skills, superior writing, and the ability to produce flawless communications in plain language that meet audience needs.
  • Some evening and weekend shifts will be required.
  • Must have their own vehicle.

Screening Requirements

  • Criminal Record Check
  • CWIS Check

Training Requirements

  • Conflict into Calm Training
  • Standard First Aid and CPR

The above-noted training must be completed during the first six months of employment or as agreed upon by the supervisor.

HOW TO APPLY

Interested candidates are invited to submit their resume and cover letter to:

Nivedita Kunjur

Director, Marketing & Communications

Email: nkunjur@bissellcentre.org

Application Deadline: Until suitable candidate is found.

We thank all applicants for their interest. However, only candidates selected for interview will be contacted.

As the COVID-19 pandemic evolves, Bissell Centre continues to take action to protect person served and staff. Strategies related to Bissell Centre’s response to COVID-19 are driven by the guiding principle of taking all reasonable precautions and measures to protect the health and safety of both persons served and staff. In keeping with this intentional purpose, COVID-19 full vaccination is a condition of employment for new hires, except due to legitimate, established exceptions.

Bissell Centre is an equal opportunity employer who is committed to diversity within our community and welcomes applications from all qualified individuals regardless of race, national or ethnic origin, colour, religion, age, sex, sexual orientation, gender identity or expression, marital status, family status, genetic characteristics, or disability. Bissell Centre is committed to the principle of equal employment opportunity for all employees, in accordance with provincially and federally legislated protected grounds.

 

Application Deadline: November 30th, 2022

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